Search Engines & Meta Tags

In the early days of the Internet, many search engines used Meta tags to know what content a web site contained.

Meta Tag (defination) are as important as they were in the early days of the Internet. “In the early 2000s, search engines have veered away from reliance on meta tags since many web sites used inappropriate meta keywords or a technique known as keyword stuffing, in order to increase their search engine ranking.

Some search engines still take meta tags into consideration when delivering results, though most of the major search engines ignore them.” (wikipedia.org)

Example
Here is an example of what a newspaper could use for tags: Description Tags: Local news, obituaries, sports, opinion, classifieds, career builder, cars.com, and community information from the ‘city’ paper

Keywords: newspaper’s name, [website url], city, state, careers, Classifieds, Jobs

Search Engine Submissions
Google has agreements with Yahoo! Directory and/or Open Directory Project index, which is owned by Netscape to include the sites indexed in their directories in the Google index.

Sites can be submited to Yahoo! Directory by clicking on the Suggest a Site link on their site.

Sites can be submitted to the Open Directory project by clicking on the link Suggest URL on their site.

If a site is added above, there is no reason to add it to Google, since Google pulls from those directories. However, sites can be added to Google by going to http://www.google.com/submit_content.html

Search Engine Optimization (SEO)
http://www.google.com/support/webmasters/bin/answer.py?answer=35291

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Note: Most of this information was found at wikipedia.org.


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